Tag Archives: Ian Fleming

A new video!

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In the old days, there were only a handful of authors able to count on a campaign to bring their works to the attention of potential readers.

They were, of course, the “big names,” whose books were published by the major houses.

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My, how times have changed! Digital technologies have made it possible for enterprising writers to reach out to audiences in new, compelling — and cost-effective — ways.

Want a concrete example?

Here’s a snappy new  promotion for Jess Waid‘s Mike Montego series, directed & produced by German music video director, Loic Rathscheck.

Take that, Norman and Ian!